000 | 00539nam a2200193Ia 4500 | ||
---|---|---|---|
001 | 14646 | ||
008 | 110929s2001 000 0 spa | ||
020 | _a72322977 | ||
082 | _a658.8 B368 | ||
100 | _aBearden, William O. | ||
245 |
_aMarketing _bWilliam O. Bearden |
||
260 |
_aBogotá _bMcGraw-Hill _c2001 |
||
650 |
_aLAFORGE, RAYMOND W. _9343753 |
||
650 |
_aMARKETING _955843 |
||
650 |
_aMERCADEO _9343754 |
||
650 |
_aSEGMENTACIÓN DEL MERCADO _9343755 |
||
700 |
_aIngram, Thomas N. _9343756 |
||
942 |
_cBK _2ddc |
||
999 |
_c239560 _d239560 |